True Classic

True Classic is a premium apparel brand specializing in men’s clothing. While they started with just T-shirts, their selection now includes men’s bottoms, jeans, chinos, underwear, outerwear, sweaters, sport gear, as well as men’s accessories.

Founded in 2019 by three friends: Ryan Bartlett, Nick Ventura, and Matthew Winnick, True Classic initially launched with just $3000 in savings, Facebook ads, and a dream…

Short history of True Classic

In 2018, True Classic started as just one idea: “help the everyday guy look good and feel good in a t-shirt that finally fits right at an accessible price”. Ryan Bartlett, now CEO, then got to work to do just that. And in 2019, the team launched its first neck T-shirt in six colors.

A business that started so humbly has grown to earning more than $250 million over the next few years, and now it can be found in more than 192 countries around the world. And they’re just getting started…

What is True Classic all about?

This site is best known for its emphasis and dedication to providing good fitting clothing for all men. This commitment was soon recognized by now-loyal customers, which allowed the business to grow and expand, build its own website, and bring its customers a good shopping experience.

Now this, too, can help True Classic’s original mission of helping you find the right fit!

Now they are leaders in the field because they managed to do all this while also keeping the princes reasonable.

What do they have to offer?

Although True Classic started by just offering T-shirts, now they offer more items, including pants, underwear, outerwear, sweaters, sports gear, and men’s accessories.

Its collection is crafted from high-quality materials such as classic and active jersey, warm fleece, comfort denim, casual knit, and many, many more.

This variety of materials offers something both for intense fitness activities, but also more leisure ones.

For those interested in fitness and sports, there is the Activewear line, while others can pick and choose what suits them best.

What is the user experience like?

True Classic’s website was built from the ground up with user experience in mind. This includes everything from garment selection, style selection, to size and fabric selection. This is achieved through a focus on both site’s design and navigation. Layout is clean and organized, and takes center space, which allows the users to easily navigate through various categories, styles, materials, and colors, and find exactly what they need. This design philosophy translates to the site’s mobile version as well, meaning potential customers can shop unimpeded from any device.

Users have the option to sign in easily, through an interface that is equally easy to navigate, which would allow them to access order tracking. Images used to showcase clothing are of high-quality, and preserve the item’s details well. Additionally, these images often showcase the whole outfit, which customers can use as further fashion inspiration.

Beside images, each item of clothing includes a short description, clothing material composition, information on its fit (whether it is slim, relaxed, or other), instructions on how to properly wash, dry, and otherwise take care of the clothing item.

Furthermore, each item of clothing also includes written user reviews. These reviews don’t include just the usual rating, recommendation and user’s testimony, rather they also include the size purchased, as well as some other additional information such as height and weight ranges. This should give potential customers even more information to make an informed buying decision.

Customers can shop safely because each item of clothing provides a “100-Day Made to Last Guarantee”, if your new T-shirt or sweater doesn’t fit right or wears out too soon, True Classic will “replace it for free, no questions asked”.

What are their prices like?

True Classic offers a wide variety of styles and materials with prices that vary based on these parameters.

For example, their Fleece Jackets are $62 (33% off at the time of writing this review!) while Fleece Shirt Jackets are a bit more expensive at $72.

Cree neck tees and V-neck tees are both $29.99, however, certain color models can be found for as little as $9.99, so it’s worth taking a closer look!

Luckily, the intuitive site design will make these colors stand out from the rest of the pack.

Customers can also choose to buy a curated pack that is discounted, or build their own, based on their color preferences.

There is also an option to become an insider for $1 per month, with the perks ranging from 10% discount for first purchases, and 20% cashback to free shipping.

This membership can be canceled or modified anytime, so customers can rest assured.

What are their shipping options?

As per their official site, they ship anywhere worldwide with exception of these few countries: Belarus, Bonaire, Saint Eustatius and Saba, Jersey, Marshall Islands, Mauritania, Micronesia, Northern Mariana Islands, Palau, Russia, Ukraine, Zimbabwe.

For the US, they have Standard, Expedited and Priority shipping options. Shipping will take between 2-8 business days depending on the shipping method selected by the customer. As orders are shipped from the US (Southern California, and Texas), customers outside the US should expect a longer delivery period. This info will be shown to the customer at the checkout.

For International orders you have Standard and Express shipping options. The cost and delivery timeframe will be calculated at checkout. Additionally, customers will be provided with a tracking link after the order ships, as well as, be promptly informed when the order is near their location. All this means that even the customers outside the US should have no reason for worry.

Conclusion

If you are looking for a brand that’s guaranteed to fit you well, you can’t go wrong with True Classic. They remain a modern retail success story, a business that had its humble beginning and has managed to bloom into what it is today, a global industry-leader.

However, they are planning even bigger things, from building more brick-and-mortar stores, to new give-back initiatives.

They’ve hinted that there may be something for the ladies out there in the near future, too, so keep them on your radar.