Last Updated: 24th January 2025
Industrie Clothing Pty Ltd is a prominent Australian menswear brand established in 1999, known for its contemporary designs that blend masculinity with practicality and affordability. The brand embodies the casual confidence typical of Australian culture and aims to provide high-quality clothing for everyday wear.
Industrie operates over 105 retail stores across Australia and has a successful online shopping platform.
Their products are also available through major retailers like Myer, enhancing their market reach.
Industrie Clothing is recognised not only for its stylish and affordable menswear but also for its commitment to community support and sustainable practices.
Industrie Clothing was founded in 1999 with the vision of embodying the casual confidence and easy-going personality characteristic of Australian culture. It focuses on masculine, classic, and practical designs that cater to everyday wear, emphasising comfort and quality.
Since its inception, Industrie has grown significantly, expanding its product lines and retail presence. The brand’s ability to adapt to market trends while maintaining a focus on quality has established it as a prominent player in the Australian retail landscape. They are present in over 114 stores across Australia and have a successful online platform.
Industrie Clothing offers a variety of menswear, including casual and formal attire. They also have a kidswear line called Indie Kids, catering to boys aged 0-16 years, and a streetwear brand named ROLER.
Industrie has donated over $7 million to local charities and focuses on responsible sourcing and environmental stewardship. Industrie emphasises giving back to the community and supports various local charities. Their sustainability initiatives include water stewardship programs and efforts to improve working conditions in their supply chain.
Industrie Clothing offers a diverse range of menswear products, focusing on quality and contemporary styles.
A wide selection of tees, shirts, sweats, and hoodies made from quality materials like 100% linen and lightweight cotton, are available with both short and long sleeves, catering to various styles and occasions.
They have track pants, chinos, and shorts, which complement their tops for a complete outfit.
Industrie Clothing offers a range of Performance Tech apparel designed for comfort and functionality, suitable for various activities.It features many items with breathable materials ideal for active wear, that emphasise performance and style. Sweats and hoodies are designed for warmth and comfort, perfect for layering during cooler months, and there is a variety of tops that combine style with performance features.
Industrie Clothing’s website is designed to provide a seamless shopping experience for customers interested in contemporary menswear. The site is structured to be intuitive and engaging, making it easy for customers to navigate, discover new products, and take advantage of promotional offers.
The homepage showcases high-quality images of the latest collections, emphasising seasonal themes like Summer and Winter lines.
This visual strategy draws attention to new arrivals and promotional campaigns. The site includes clear navigation options such as “New Arrivals,” “Campaigns,” and “Outlet Sale,” allowing users to easily explore different categories of products.
Users can browse through various categories including Industrie Clothing, Indie Kids, and ROLER, each with its own unique style and target audience.
Each product features detailed descriptions, pricing, and high-resolution images, enhancing the shopping experience by providing essential information at a glance. The site prominently displays ongoing promotions, such as discounts on specific clothing items and free shipping for orders over a certain amount. This encourages users to make purchases.
A dedicated section for newsletter subscriptions allows customers to stay updated on new arrivals and exclusive deals, fostering customer engagement.
The layout is optimized for mobile devices, allowing users to browse the site seamlessly. Industrie Clothing also actively engages with its audience through various social media platforms. They primarily use Instagram (@industrieclothing) for promotions and competitions. They encourage followers to participate in giveaways by liking, commenting, and tagging friends, enhancing user interaction and brand visibility.
Industrie Clothing offers a variety of men’s apparel with pricing that reflects seasonal sales and promotions, and provides options for online shopping with a wide selection of styles, fits, and colours, ensuring that customers can find something suitable for their wardrobe needs throughout the year.
The Santa Cruz Short Sleeve Shirt is $69.95 (sale price: $55.96), the Dali Short Sleeve Shirt is$69.95 (sale price: $55.96), the Gibraltar Pants are $89.95 (sale price: $69.95), the New Jucker Trunks are $49.95 (sale price: $39.96), and their jackets range from $40 to $150, depending on the style and material.
Currently, Industrie Clothing is running a Summer Sale, offering discounts of up to 50% off selected items, and there are various items available for special pricing, such as “2 for $50” on select t-shirts.
Industrie Clothing offers various shipping options for both domestic and international customers.
Free domestic standard shipping is available on orders over AUD 100 and a flat rate of AUD 10 is paid for orders under AUD 100. They typically deliver in 3-5 business days, and there is Express Shipping available for AUD 15, which takes 1-2 business days.
International shipping doesn’t include the U.S. and Canada, and free shipping is on orders over AUD 200. Flat rate shipping for international deliveries is AUD 25 for all orders under AUD 200.
Customers can track their orders through a confirmation email, which comes once the order has been shipped.
Industrie Clothing is an Australian menswear brand that offers a range of clothing, including casual wear and accessories.
The website features a clean design with easy navigation, showcasing their latest collections and promotions.
The brand is noted for its stylish offerings that appeal to a broad audience, often described as “non-offensive” yet fashionable, but there is a feeling that the current product offerings lack the distinctiveness that characterized the brand in its earlier years.
Recent collections have been criticized for being overly simplistic or bland, with comments suggesting that the styles are not as edgy or appealing as they once were, but their masculine, classic, and practical designs cater to everyday wear, still emphasizing comfort and quality.
Continue To Industrie Clothing
industrie.com.au
