When it comes to affordable, trend-driven fashion, few brands capture the spotlight, such as PrettyLittleThing. Known for its bold styles, celebrity collaborations, and a focus on inclusivity, this brand has established itself as a favorite for young fashion enthusiasts worldwide.
In this review, we’ll explore what makes PrettyLittleThing stand out, from its history and offerings to the overall shopping experience it provides and why it has become one of the leading online retailers out there with its exceptional line of clothing and overall customer satisfaction.
Short history of PrettyLittleThing
PrettyLittleThing began its journey in March 2012, launching with just 20 products on its website. Despite this modest start, the brand quickly gained traction, expanding internationally and creating buzz-worthy moments.
By April 2016, PrettyLittleThing launched its Australian site, followed by a glamorous USA site launch in July 2016, celebrated with a star-studded party hosted by Kylie Jenner in Los Angeles. PrettyLittleThing continued to evolve, aligning itself with key industry trends and sustainability efforts.
In April 2019, the brand debuted its first recycled collection, highlighting its commitment to eco-conscious fashion.
Most recently, in September 2023, PrettyLittleThing made waves with a campaign featuring supermodel Naomi Campbell, solidifying its position as a trendsetter in the global fashion industry.
What is PrettyLittleThing all about?
PrettyLittleThing is more than just a fashion brand, it’s a lifestyle that resonates with its audience.
The brand has built its identity around offering chic, affordable styles inspired by the latest runway trends and celebrity aesthetics.
With a mission to make fashion accessible to all, PrettyLittleThing appeals to budget-conscious shoppers without compromising on style or quality.
PrettyLittleThing is about confidence, self-expression, and inclusivity. The brand prides itself on being a leader in body positivity, promoting diversity through its #EveryBODYinPLT movement.
It caters to a broad spectrum of customers, ensuring that fashion is a tool for empowerment regardless of body type, race, or gender.
Beyond clothing, PrettyLittleThing has expanded into beauty and accessories, creating a one-stop shop for the modern, trend-savvy woman.
They always make sure to fulfill all the needs for any type of woman that may come across their website and always feel welcome to come back to their website.
What do they have to offer?
PrettyLittleThing offers a wide range of women’s clothing that suits every occasion, mood, and season. From everyday staples like denim, skirts, and tops to statement-making party dresses, playsuits, and jumpsuits, PrettyLittleThing caters to a variety of fashion needs.
Whether you’re putting together a casual daytime look, elevating your workwear wardrobe, or turning heads at an evening event, the brand has you covered.
Beyond clothing, PrettyLittleThing provides a variety of shoes, accessories, and even beauty products to complete your look.
From sleek handbags to bold makeup, the brand ensures you’ll find everything you need to make a polished and cohesive style.
Its collections are regularly updated, keeping pace with seasonal trends and customer demand.
If you’re looking to refresh your wardrobe with bold, trendy pieces that won’t break the bank, PrettyLittleThing is the perfect place to start. With its commitment to empowering women through fashion, PrettyLittleThing ensures that every customer feels confident, stylish, and ready to take on the world.
What is the user experience like?
Shopping with PrettyLittleThing is designed to be both enjoyable and convenient. The website and mobile app feature a sleek and user-friendly interface, making it easy to navigate through hundreds of items.
High-quality product images and detailed descriptions provide a clear understanding of what each piece looks like, how it fits, and its material composition.
The site’s search and filtering options allow users to quickly find specific items or browse by category, size, or color.
A dedicated sale section offers some of the best deals, while the checkout process is straightforward and secure. Whether you’re a first-time shopper or a loyal customer, PrettyLittleThing ensures a seamless shopping experience that caters to both your style and budget.
What are their prices like?
PrettyLittleThing is known for its affordable pricing, making it a favorite for budget-conscious fashionistas. The brand frequently offers significant discounts, with current sales reaching up to 85% off.
For example, skirts and wide-leg pants are priced at just $10, while sweaters start at $9. Leg pants are available for $15, ensuring that trendy pieces are accessible to everyone.
The affordability of PrettyLittleThing’s products doesn’t mean a compromise on style.
The brand delivers quality and fashion-forward designs, making it a smart choice for shoppers looking to stay on-trend without overspending.
What are their shipping options?
PrettyLittleThing ships worldwide and offers flexible and straightforward shipping options for customers in the United States, Canada, and Europe.
For U.S. customers, standard shipping is available for just $1.99, delivering orders within seven business days. If you’re in a hurry, express shipping ensures your items arrive in three business days for $14.99.
Canadian shoppers can choose between standard shipping for $20 or express shipping for $30, with delivery times ranging from four to seven business days.
European customers benefit from an all-inclusive delivery option, as PrettyLittleThing covers all duties and taxes for EU orders.
This thoughtful approach ensures a hassle-free shopping experience for international buyers, further making sure their reputation as a globally accessible brand stays concrete.
If you reside or want to get goods delivered outside of Europe and North America, you can visit the relevant version of the PrettyLittleThing website up the top right hand corner of the website. From there the correct currency and delivery information will be available on the Delivery Information page.
Conclusion!
PrettyLittleThing has carved a unique niche in the fashion world by blending affordability, inclusivity, and cutting-edge style. From its humble beginnings with just 20 products to becoming a global fashion powerhouse, PrettyLittleThing has consistently delivered on its promise to make style accessible to everyone.
Whether you’re shopping for a glamorous night out, a casual daytime look, or beauty products to complete your outfit, PrettyLittleThing offers an amazing selection that caters to every need.
With frequent sales, a user-friendly shopping experience, and a focus on body positivity, it’s no wonder PrettyLittleThing has become a go-to destination for fashion enthusiasts worldwide.
Pros
Wide range of affordable clothing
Inclusive sizing
User-friendly website
Frequent sales and discounts
Cons
Some items sell out quickly
Shipping Information
US Delivery Times and Costs
Delivery Options
Delivery Times
Delivery Costs
USA Standard Shipping
Up to 7 Business Days (Monday - Saturday)
$1.99
USA Express Shipping
Up to 3 Business Days
$14.99
Canada Delivery Times and Costs
Delivery Options
Delivery Times
Delivery Costs
CAN Standard Shipping
Up to 7 Business Days
$20.00
CAN Express Shipping
Up to 4 Business Days
$30.00
United Kingdom Delivery Times and Costs
Delivery Options
Delivery Times
Delivery Costs
UK Standard Delivery
Up to 3 working days (if ordered before 11PM, delivery is Monday to Saturday, not including public holidays)
£3.99
UK Next Day Delivery
Next Working Day (if ordered before midnight Sunday-Friday, before 9PM on Saturdays, delivery is Monday to Sunday, not including public holidays)
£5.99
Click & Collect
Up to 3 Working Days (if ordered before 11PM, delivery is Monday - Saturday, not including public holidays)
£3.99
PLT Royalty Delivery & Free Returns For A Year
Next Working Day (if ordered before midnight Sunday-Friday, before 9PM on Saturdays, delivery is Monday to Sunday, not including public holidays)
£9.99
Europe Delivery Times and Costs
Country
Delivery Times
Standard Delivery Cost (GBP/EURO)
Express Delivery Cost (GBP/EURO)
Belgium
5 - 10 Working Days / Up to 2 Working Days
£7.99 / €5.99
£15.99 / €9.99
Norway
5 - 10 Working Days / Up to 3 Working Days
£7.99 / €8.99
£17.99 / €19.99
Germany
5 - 10 Working Days / Up to 3 Working Days
£7.99 / €3.99
£14.99 / €11.99
Netherlands
5 - 10 Working Days / Up to 3 Working Days
£7.99 / €6.99
£18.99 / €14.99
Sweden
5 - 10 Working Days / Up to 3 Working Days
£7.99 / €8.99
£18.99 / €14.99
Spain
5 - 10 Working Days / Up to 3 Working Days
£7.99 / €7.99
£22.99 / €25.99
Denmark
5 - 10 Working Days / Up to 3 Working Days
£7.99 / €8.99
£22.99 / €26.99
Switzerland
5 - 10 Working Days / Up to 3 Working Days
£7.99 / €7.99
£28.99 / €19.99
International Delivery Times and Costs
Note: If your country your wanting to get goods shipped to is not mentioned here, you can change the version of the website of PrettyLittleThing that you are visiting by selecting the appropriate region up the top right hand corner of the website. From there on the Delivery Information page you will find the relevant shipping information for your goods along with the associated currency that you want to purchase.
Delivery Options
Delivery Times
Delivery Costs
Standard International
13 working days (Excludes Sat/Sun)
£14.99
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